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May 8, 2015
The Changing Face of Software Delivery

Software has been undergoing a major shift in recent years. Changing user expectations and improved cloud technology have progressively allowed...

May 1, 2015
First Quarter 2015 Release Notes – Making our Robust Ecommerce Platform Even Better

For our first quarter release of 2015, we are especially excited about two new platform features – a partner-to-partner cross-selling channel...

April 24, 2015
Re-Engaging Inactive Trial Users

Does this scenario sound familiar? You’re getting good traction signing people up to use your SaaS product through a free...

April 21, 2015
Creating Brand Advocates

For SaaS companies, brand advocates can be an invaluable resource. With fierce competition often pushing costs higher for acquiring and...

April 17, 2015
4 Ways to Get Trial Users Engaged Quickly

Attracting interest in your SaaS product and having a number of trial sign-ups is a huge accomplishment. But if you...

April 10, 2015
Before or After Your Trial: When Should You Ask for a Credit Card?

A common question for SaaS companies offering a trial is whether to ask for credit card information upfront or wait...

April 2, 2015
Is the Length of Your SaaS Trial Hurting Paid Signups?

Trials are a fantastic way to attract new users and get them engaged with your subscription product. But many companies...

March 27, 2015
How To Measure Customer Success

Customer success is essential for every SaaS company. It ensures your customers stay engaged, stay happy and, most importantly for...

March 20, 2015
Comparing the Risk of Different Payment Options

With the variety of online payment options continuing to grow, you have an increasing number of considerations when choosing which...

March 13, 2015
4 Ways to Increase Value For Your SaaS Users Over Time

With SaaS customers having to pay on a recurring basis, it’s understandable that they expect continued, if not more, value...

March 6, 2015
Creating a Culture of Customer Success

A subscription business model for software is an exciting opportunity to expand the scope of traditional customer relationships in a...

March 4, 2015
Calculating Churn Rates

Churn is a critical KPI for SaaS and other subscription businesses. It gives you an indication of how your service...

February 27, 2015
Incentivizing Customers to Grow Your Recurring Revenue

As a Software-as-a-Service (SaaS) company in an increasingly competitive market, you need every advantage possible to be successful. Not only...

February 23, 2015
Managing Customer Success in the Subscription Economy

With acquiring a customer being five times more costly than retaining an existing one, it’s not surprising that customer success...

February 20, 2015
Building a Subscriber Base For Your Software as a Service

As a SaaS company, once you’ve developed a service that is solid, intuitive and meets a proven need, your next...

February 18, 2015
Are Digital Currencies Set to Disrupt the Payment Industry?

The evolution of how we pay and get paid for products and services has repeatedly been punctuated with the arrival...

February 13, 2015
Championing Customer Success

The challenge of acquiring users is a hard enough. But to be successful, SaaS companies also need to excel at...

February 10, 2015
Common SaaS Customer Acquisition Mistakes & How to Avoid Them

Subscription companies face a lot of challenges. Chief among them is developing a service that meets a customer need and...

February 6, 2015
Color in Online Marketing (Infographic)

The colors displayed on a web page can have a significant effect on the purchase behavior of online shoppers. By understanding how your customers interpret each color of the spectrum, you can strengthen your brand and increase conversions by 21%.

January 30, 2015
Want to Grow Globally? You Need to Accept More Than Just Credit Cards

Localization means adapting your website or checkout process to different markets worldwide so that it appears native to a user...

January 23, 2015
Design Considerations When Localizing Your Ecommerce Site

Localization means adapting your website or checkout process to different markets worldwide so that it appears native to a user...

January 16, 2015
Overcoming the Language Barrier with Global Customers

Localization means adapting your website or checkout process to different markets worldwide so that it appears native to a user...

January 13, 2015
Fourth Quarter 2014 Release Notes – Meeting Our Customers’ Expectations

PayMotion's last release of 2014 was all about giving our increasingly diverse client-base the flexibly they need from their ecommerce...

January 6, 2015
Bridging Online to In-Store: A Future with eWallets

Last year marked 20 years since what many consider ecommerce’s start. The industry has come an incredibly long way with...

December 17, 2014
New Rules Coming for Software Downloads in Canada

Canada’s new anti-spam legislation (CASL) is best known for its provisions to cut down on unwanted spam emails. With over...

December 10, 2014
How To Handle Email Unsubscribes

Emails are a fantastic way to stay in touch with past, present and prospective customers to keep your brand top...

December 3, 2014
How the EU’s VAT Changes Will Affect Merchants

The EU’s upcoming reform to its Value Added Tax (VAT) regulations is promising to have a significant effect on ecommerce...

November 26, 2014
How to Convert Trial Users into Paid Customers

Free or discounted trials are a great way to attract new customers, especially for SaaS and other subscription companies. While...

November 19, 2014
Missed Opportunities: Are Your Transactional Emails Making You Money?

Too many companies still miss out on the opportunity transactional emails offer. Transactional emails don’t have to be boring messages...

November 14, 2014
Getting Your Subscriptions to Thrive

One of the greatest differences - and challenges - between one-time sale and subscription models is keeping customers engaged over...

October 22, 2014
Conquer Ecommerce: Get Mobile, Global & Personal

With global ecommerce topping $1.2 trillion in 2013, it’s obvious most of us don’t give a second thought to ordering...

October 15, 2014
5 Simple Ways to Improve Website Conversions

If you’re a merchant with an online presence, you need to make it simple for customers to navigate your website’s...

October 8, 2014
Third Quarter 2014 Release: PayMotion’s Newest Improvements for Merchants

RevenueWire’s third quarter release adds more platform improvements to give our merchants an even greater edge in the digital ecommerce space.

October 1, 2014
Generate More Revenue With A Localized Cart [Infographic]

To effectively reach global customers, merchants have to be ready to adapt to customers’  online shopping preferences. Having a localized...

August 14, 2014
How To Price Your Subscription Product

Establishing a sustainable pricing strategy for a subscription product is challenging. Whether you’re shifting from a one-time pricing model or...

July 9, 2014
Second Quarter 2014 Release: More Options, Greater Reach, Better Dashboard

This spring saw a number of exciting additions to the PayMotion ecommerce platform. These latest enhancements include more cart localization...

June 6, 2014
Connect With More Ways to Make Money [Infographic]

Managing sales and marketing for a software company can be a complex process. With so much focus on operations, it's easy...

April 25, 2014
Calculating Customer Lifetime Value

One of the biggest challenges that many software companies face when moving to a subscription model is calculating customer lifetime...

April 17, 2014
Using Google Analytics To Optimize Your Marketing Initiatives

Websites require on-going modifications throughout their lifespan, which range from regular housekeeping, to back end improvements, or larger scale redesigns....

April 9, 2014
First Quarter 2014 Release: Improvements to Help PayMotion Merchants Reach New Heights

PayMotion’s first release of 2014 adds platform improvements to help connect digital merchants with more ways to make money online....

January 29, 2014
Quick Wins – Add Calls to Action to Thank-You Pages

Companies tend to focus energy on getting people to their shopping carts and converting them to purchase. With a huge...

January 13, 2014
4 Ways to Improve Customer Retention and Reduce Churn

Customer retention is at the core of any successful subscription business. An interesting aspect to customer retention is that even...

January 7, 2014
Find the Right Ecommerce Platform for Your Subscription Business

One of the biggest challenges for any digital subscription business is finding the right platform to manage the entire revenue...

December 8, 2013
3 Key Metrics You Need to Track

Unlike the traditional software model, the success of subscription software relies on the ability to generate consistent long-term revenue. Since...

December 3, 2013
Subscription Models Moving into the Mainstream

Subscriptions are quickly becoming a preferred business model, especially for digital companies. No longer just the realm of newspapers and...

November 9, 2013
How to optimize your “about us” page to convert more sales

It’s easy to underestimate the profit-building power of a well-crafted “About Us” page. A well-optimized page can help you establish...

October 28, 2013
4 Tips to Optimize Your Website Testing

Many of us are aware of the benefits of testing – increased conversions, improved customer experience and increased search engine...

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