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May 11, 2016
What is Outsourced Ecommerce?

We often get asked about what exactly outsourced ecommerce means, and with good reason. It can be challenging to explain,...

April 22, 2016
Why Customer Intimacy Makes All the Difference for Ecommerce Companies

While the Internet may have started out as a fairly anonymous and impersonal place, it has quickly become much more...

April 12, 2016
Subscription Ecommerce? We’re in the Top 50... AGAIN!

With mega clients including Rogers, Johnson & Johnson, ING and Orange to name a few, NGDATA is a customer experience...

April 1, 2016
5 Ecommerce April Fools Gags That Actually Paid Off

The almost-free and potentially viral notoriety generated by some April Fools’ Day jokes is enough to get even the most...

February 18, 2016
The Challenge of Securing Data in our IoT Future

Since 2008, the number of people connecting to the Internet has been outpaced by the number of objects. With the...

February 12, 2016
5 Reasons Your Churn is Increasing

Customer churn is the arch adversary of most subscription companies. Not only does it directly impact customer lifetime value (CLV),...

February 4, 2016
Embracing Social in Your Ecommerce Strategy

Within five years of Facebook's launch, it had eclipsed more established platforms like Myspace to become the largest social media...

January 28, 2016
5 Ways to Minimize Cart Abandonment

An Econsultancy study found that overall online shopping cart abandonment rates are around 76.6%. That’s a huge number, and it...

January 21, 2016
Should Your Subscription Bill Monthly or Yearly?

Determining the right billing plan is key to the success of all subscription businesses. Billing not only affects recurring revenue...

January 19, 2016
3 Check Out Page Features to Increase Conversions

Shopping cart abandonment costs online merchants a lot - approximately $18 billion a year with an average of 68% of...

January 13, 2016
The Huge Opportunity of the Smart Home

The Consumer Electronics Show (CES) in Las Vegas every January has become synonymous to getting a quick glimpse of how...

January 7, 2016
5 Ways to Abate Credit Card Declines

With year-over-year growth for desktop and mobile commerce continuing to clip along at 8% and 70% respectively, ecommerce sales are...

December 29, 2015
2015: The Year of Personal Commerce

2015 was another auspicious year for ecommerce with continued sales growth and important evolutions. Online retail sales rose to nearly...

December 15, 2015
Why Strong Brand Loyalty is More Important Than Ever

Ecommerce companies devote significant resources to acquire new customers and create demand for their product or service. But with growing...

December 10, 2015
4 Tips For Effective Freemiums

Freemiums have gained a strong foothold in the online subscription space because of their ability to attract large numbers of...

December 8, 2015
5 Essentials When Raising Your Prices

The decision on whether to raise prices is always a difficult one that needs to take into consideration many factors....

December 3, 2015
How Product Bundling Can Help Your Bottom Line

There’s a reason customers are often given the option to subscribe to the entire Adobe Creative Cloud instead of just...

December 1, 2015
Saving a Sale After a Cart is Abandoned

As consumers, we’ve all ‘abandoned’ a purchase at one time or another; whether we’re browsing online or shopping in a...

November 26, 2015
Getting Your Online Store Mobile-Ready for the Holidays

While online buying in general is growing dramatically, shopping on mobile devices has been growing even faster. In 2013, nearly 40%...

November 18, 2015
Should Subscription Companies be Worried about the Switch to EMV Credit Cards?

While many parts of the world are accustomed to EMV (or chip) credit cards, American magnetic cards have only recently...

November 12, 2015
Are Freemiums Worth Offering?

Freemiums offer ecommerce companies a great option to onboard a large number of leads to their sales funnel. But while...

November 9, 2015
Zero Moment of Truth for Ecommerce

Marketers across all industries have long invested significant resources into optimizing the traditional three-step marketing model. Coined by Proctor and...

November 4, 2015
When Comparative Pricing is a Mistake

For every 1% improvement in pricing, research has shown that companies can receive up to an 11% increase in profit....

November 3, 2015
Account Billing, Improved Support, Additional Tracking Options & More: Third Quarter 2015 Release

The third quarter saw a number of significant improvements to the RevenueWire ecommerce platform. From augmented testing to better data...

October 22, 2015
The Secret to Successfully Scaling Your Ecommerce Business Globally

The explosion of online buying and selling has brought with it the undeniable need to understand the constantly evolving world...

October 19, 2015
Top 6 Tips to Get YOUR Ecommerce Store Holiday Ready

The holiday season is a critical time for everyone, but for ecommerce businesses the intensity is exponentially amplified.

October 15, 2015
The 4 Types of Customer Behaviors

Understanding your target audience’s behavior is paramount to your marketing success. A ‘one-size-fits-all’ marketing strategy will often only impact a fraction...

October 9, 2015
Boosting Conversions with Event-Driven Marketing

When analyzing your conversions, there are a number of factors to consider. As seen by the MecLabs Conversion Optimization heuristic,...

October 2, 2015
What is 'Everything as a Service'?

It’s getting cloudy out there - from infrastructure and disaster recovery services, to virtual desktops, applications and customer relationship management,...

September 29, 2015
Top 5 Hot Tips For Effective Checkout Cross-Sells

Offering cross-sells at checkout can be a tricky proposition. If you’re not strategic with your technique, it could have a...

September 23, 2015
Net Dollar Retention

With global SaaS revenue predicted to reach 50.8 billion by 2018, it’s no surprise as to why investors and venture...

September 10, 2015
Calculating Your Digital Coupon ROI

Financial promotions like coupons can be powerful tools to encourage price-sensitive users and leads to purchase or upgrade your product....

September 1, 2015
Six tips to help you get the most out of your ‘Thank You!’ page

Whether it’s downloading content, completing a sign-up form or purchasing a product, many companies fail to take advantage of the...

August 24, 2015
5 Ways to Reduce Chargebacks

With costs totalling up to $40 billion per year, there’s no question that merchants need to avoid chargebacks as much...

July 22, 2015
SaaS Product Pricing Headache? Choice-Based Conjoint (CBC) Analysis Can Help

To determine the optimal price point for your Saas product, you first need to understand your customers’ perception of the...

July 14, 2015
Second Quarter 2015 Release

As we move into the second half of 2015, PayMotion is excited to announce a number of platform improvements to...

July 8, 2015
Readying for the Millennial Disruption in Payments

The way we buy has changed immensely in recent years. Long gone are the days where purchasing only happens in-store...

June 26, 2015
PCI Compliance: Keeping Your Ecommerce Business Secure

The immense growth in ecommerce over the last two decades has demonstrated just how much people like the ease and...

June 22, 2015
4 Ways to Re-engage With Users Whose Trials Have Expired

There’s no doubt that free trials are an effective strategy for companies looking to acquire new customers. According to Totango,...

June 19, 2015
Optimizing Prices with the Price Sensitivity Meter

Whether you’re launching a new product or optimizing the price of an existing one, the Price Sensitivity Meter (PSM) is...

June 16, 2015
Finding the Right Price Through Price Laddering

With a 1% improvement in price optimization boosting operating profits by an average of 11%, it’s clear that finding the...

June 12, 2015
Growing Revenue With Negative Churn

Successful software-as-a-service companies work hard to minimize every kind of churn to keep their recurring revenue streams growing. But there...

June 5, 2015
What You Should Consider Before You Discount Your SaaS Product

At first glance, discounting your SaaS product can seem like a great way to undercut your competition and take a...

June 1, 2015
Getting Customers to Answer the Ultimate Question

Have you ever asked your customers how likely they would be to recommend your product or service to friends, family...

May 29, 2015
4 Ways to Reduce Churn

Whether you’re a Software-as-a-Service (SaaS) firm or an another kind of subscription service provider, protecting your existing client base is...

May 27, 2015
6 Common SaaS Pricing Mistakes

As a SaaS company, it’s easy to make mistakes when it comes to pricing. Whether it’s offering too many options,...

May 22, 2015
Getting Your SaaS Pricing Strategy Out of the Silo

Determining an effective SaaS pricing strategy is one of the biggest challenges your company may face. Added to this task...

May 20, 2015
How To Format Prices in Different Countries | INFOGRAPHIC

Having an online cart that displays prices in local currencies is vital to reach global customers. Accordingly, a common question...

May 15, 2015
SaaS Metrics: How to Calculate Your Quick Ratio

Investors have been embracing SaaS businesses in a big way in recent years. One of the biggest reasons is the...

May 13, 2015
What’s in a Price: SaaS vs. One-Time Sales

Pricing software takes more than just knowing your market. You also need to account for the difference when pricing two...

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